“It's Not Just About the Patent: Patent Market Factors.” Richardson. LSI: Patent Monetization (January 2009)
We present a proposal for evaluating the total infringed market (TIM) and serviceable infringed market (SIM), and analogies to metrics used in product marketing.
“It's Not Just About the Patent: Patent Market Factors.” Richardson. LSI: Patent Monetization (January 2009), available here.